The SPF Industry’s #1 Website &
Marketing Agency​

Are you buying leads from big-name brokers with no results?
Is the “marketing company” you hired costing you thousands of dollars per month with no return on investment in sight?

What you really need is a PROVEN online marketing system that will turn your spray foam business into a non-stop lead generating machine.
Become the leading spray foam company in your local market online.

Who We Are

My team - Extreme Spray Foam

Hey there, it’s Joseph Gonzales here, owner of Extreme Spray Foam, and founder of Spray Foam Marketers. I have worked in the SPF industry off and on since I was sixteen years old, mostly in spray foam roofing & coatings. 

I have always been tech-savvy, and when I was 19, I started building websites on the side. A common question I got, was “How do I get more LEADS from my website??“. This led me down a path of learning digital marketing systems and processes that would turn into a full business offering.

Some of my early spray foam clients were Specialty Roofing of CA, in Atwater, California, (previous employer), and Distinctive Spray Foam in Fort Collins, Colorado, owned by my brother-in-law Josh Lehman.

I learned a lot about the shortcomings of the big name “marketing” companies like Home Advisor, YP, Townsquare Media, Hybu, and why their programs simply weren’t bringing results.

Over 90 digital marketing retainer clients later, we are delivering results faster than ever, and have raving clients growing in number on a monthly basis.

Later, taking my work experience in the spray foam industry, I founded Extreme Spray Foam together with my business partner Sam Swarey. We offer spray foam insulation, slab jacking, and SPF roofing systems in North Georgia & Upstate South Carolina. The experience gained in building this company has been my greatest asset in improving our offerings and learning first hand the hurdles of building a sales team, automating customer follow-up, and building systems for every aspect of the business. 

When it comes to digital marketing, the 80/20 rule is in full effect. 20% of your marketing is going to bring 80% of the results. This is what we have found are the most important aspects of an optimal digital marketing campaign.

If you have a good program in each of these categories, you can turn the dial on your marketing budget and grow as large as your systems & processes will allow.

Spray Foam Marketing Pros is a marketing company for foamers, by foamers. Our strategies are cutting edge, as we have not only years of industry experience, but have proven time and time again we can provide RESULTS in the spray foam industry. 

If you are a spray foam company looking to DOMINATE your marketing, I invite you to schedule a call with me. This is a no-pressure call where I will look at your current digital marketing campaign, and see if there is any room for improvement. No boiler room sales pitches, no obligation to buy. 

My #1 goal is to help 100 spray foam companies get their internet marketing right!

Talk to you soon,

Joseph A. Gonzales


Spray Foam Innovations

Spray Foam Innovations partnered with us in 2017 and has since grown in leaps and bounds. Owner Christopher Schrock says, “After our site went live, we generated more leads in the next week than we did with our previous marketing company for the full year.”

Extreme Spray Foam

Serving the North Georgia area, Extreme Spray Foam offers spray foam, concrete lifting, crawlspace encapsulation, poultry house spray foam, and more. Being in a rural area, their service area spans over 6 counties.

Distinctive Spray Foam

Distinctive Spray Foam serves the Fort Collins, CO area and has been with us for over 3 years.

Specialty Roofing of CA

Serving Central California, Specialty Roofing wanted to target nearby Modesto, an industrial city in which they were currently not getting any leads through their website. They are consistently landing spray foam roofing contracts year after year since partnering with us.

Kool Foam

With over 15 years of experience, Kool Foam is the #1 spray foam company in Oklahoma. They offer spray foam, slab jacking, secondary containment, trench breakers, and much more.


We Will Help You…

1. Build A Website that Converts Visitors into Leads

The foundation of your marketing system from Spray Foam Marketing Pros is a mobile-friendly website that is build to CONVERT visitors into LEADS.

With compelling content & trust signals that load quickly, your website will be the salesman that works 24/7 and sets your company apart from the competition. 

Many potential customers check around for a few quotes, and you may only have a few seconds to impress your brand on the visitor. 

This includes but not limited to:

  • Mobile friendly and responsive design that reformats on any device
  • Trust icons
  • Easy tap to call buttons for users on cell phones
  • Multi-step high converting forms that push visitors to request more information
  • High-quality images and videos
  • Fast loading hosting to ensure you don’t lose visitors due to slow speeds
  • Completely SEO optimized custom content
  • An updated blog with regularly published content

Your brand will look spectacular and visitors will want to make contact with you. We’ve proven it time and time again in our testing. And we’ll have this up and running for your spray foam business in less than a month.

2. Run Strategic Paid Ads

We want your brand to be seen everywhere that people look. It’s how our proven system generates so many leads so consistently.

When it comes to online advertising you want your brand to catch people’s eyes. We’ll have you listed on Google & Bing’s pay-per-click advertising platforms, in Facebook & Instagram feeds, popular websites and blogs, and many other placements throughout the internet.

Our PPC services for spray foam makes people notice your brand, and allows them to easily click to call you or submit an estimate request directly to you.

We’re able to do this effectively and get a great return on investment because:


We only work with spray foam companies, so we have massive amounts of historical data at our fingerprints to help YOUR campaign.

Our campaigns are optimized from the start, meaning you don’t have to wait for your marketing agency to learn about your market and waste thousands of dollars in ads experimenting at your expense.

3. Use Local SEO to Rank in Google Maps

Using local SEO tactics to rank in Google Maps is the best way to position your company apart from your competitors. You’ll see a clear difference in the quality of your leads when people find you within Google’s top 3 on maps.

We are experts at spray foam SEO and we do it right. Having your brand appear in the top 3 on Google Maps for your services is a game-changer and we typically see that movement within the first 90 days of working with our clients.

There are two parts to local search engine marketing for spray foamers. The first part is on-page optimization:

  • Building dedicated pages for each service you offer, and each city you serve.
  • Using relevant keywords throughout your site for search engines
  • Optimizing image tags and video content
  • Creating content that positions you as an authority in your area
  • Regular blog posts

The other is off-site optimization. 

  • Build high-quality backlinks to your site from related industry websites
  • Build mentions and citations for your business in prominent directories on the internet
  • Make your brand stand out across the online sphere


Ranking well in local search results is an incredibly well-performing strategy for long term lead flow.

4. Automate Your Review Acquisition

Reputation matters for contractors online more than ever. Although sometimes your customers will give you reviews without being asked, more often than not they need a little coaxing.

When people search for spray foam companies online, they want to see that the business has verified and trusted reviews on sites like Google, Facebook, Yelp, and more.

We’ll give you the software tools you need that help to get your business more 5-star reviews than your competitors in no time. Our reputation management and review software provides the following:

One easy website URL you can give your customers to go to when done with a job to leave a review
Automatically sends out emails to previous customers on a specified basis to request reviews directly
Allows you to embed them throughout your website for higher visibility